We are happy to incorporate your creative input, and alternatively, to take a basic idea and run with it.
Video pre production
We spend a lot of time conceptualizing and planning the production details, as these steps play a major role in the overall look and feel of the final product. Our professional video production services are completely customized from day one. We know that your video production needs are unique, and will take a personalized approach to meeting them. In order to create a road map that truly captures the features that make your business stand out, we will identify the following video pre production elements early on in the process: the overall message you want to convey, who the on-camera participants will be, and which locations and visual elements we have to work with. We are happy to incorporate your creative input, and alternatively, to take a basic idea and run with it. There are many different ways to convey a single message, and our professional script writers will go to great lengths throughout the process to create a script that best serves your promotional video production needs.
Our video pre production process will reveal which storytelling format best conveys your message. Though our professional video production services are completely customizable, generally speaking, the videos we produce fall into two broad categories:
Feature-style video production
- This presentation style resembles human interest or entertainment segments you would see on a magazine-style feature show. They include the following promotional video production elements:
- Professionally Written and Narrated by an award winning TV reporter
(An on-camera hosted introduction is optional) - Brief portions of on-camera question and answer sessions with key players, talking about what makes their product/service special and unique, are incorporated
- Video of the product/service; professionally shot and edited to visually compliment narration
Documentary-style video production
- This presentation style is a bit less structured and include the following promotional video production elements:
- Interview-style Narration. We will capture on-camera interviews that showcase what makes your product/service special and unique
- Video of the product/service; professionally shot and edited to visually compliment topics/elements addressed in the interview-style narration
To see how our video pre production services produce engaging and innovative videos, please visit our screening room and watch a few of them. We would be happy to walk you through the above mentioned formats to determine which one best suits your professional video production needs.