If you’re thinking about creating an online video profile for your company, that’s a major step in the right direction. I am constantly amazed at how many company websites don’t feature videos on them. However, investing in internet video promotion isn’t cheap, so if you’re going to move forward, you should spend some time figuring out [...]
Simply put, the role of online video marketing on the web is huge.
77% of total U.S. Internet Audience Watches Online Video
-Comscore; Nov. 2008
Online video marketing presents an opportunity to personalize promotion in a way that no other medium can. Video conveys motion, sound and emotion; all engaging elements that serve to differentiate you from the [...]
Your website is essentially your online storefront. If you can grab online viewers’ attention right away, odds are they will want to stick around. They’ll want to learn more.
Including some type of online video promotion on your website allows you to greet visitors in a way that’s much more personal and engaging than text and photos.
When people visit a website, they expect to [...]
Unless you have a background in video (or are a serious video guru), narrowing down which marketing video production company to work with can be overwhelming. If you disagree, your expectations may not be high enough.
Not all videos are created equal; and if you’re going to the time and expense of investing in video, taking [...]